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TikTok has become a major player in a brand’s social media success.We saw a large sway of brands jumping on the TikTok hype in 2019, but with the updated sophistication of their ads platform, we have now seen a larger flock navigate to the app…

Quality visuals are not enough with over 25 million company accounts competing for publicity on Instagram. You’ll need convincing captions that stop scrollers in their tracks to turn users into customers and inspire them to learn more. How to write good Instagram captions for clients…

People on Instagram have started to use the social media site to search for local businesses to visit over the last couple of years. Internal Instagram data from 2017 reveals that over 200 million people visit at least one company profile every day. Instagram location…

Having an online presence has never been more important to targeting target markets as the industry deals with shifts in market structure. Social media marketing is an easy but successful way to do this is. 75.3 percent of U.S. companies are projected to have an…

The success of any online stores is promotions and the effort you put into marketing your products. There are five affordable ways to promote your online stores. Get in contact with bloggers and social media influencers. You can approach them through giving out free samples…

There are multiple social media platforms out there, each platform captivates its own audience, and caters to a specific demographic of people. Instagram is for the creative millennial, Twitter supports a little bit of everything, and LinkedIn is considered a business platform, but where does…

46% of all Google searches are related to a local business, therefore it is important for all small businesses to have a responsive and attractive website regardless of which industry it may be in. Let’s have a look at why it is crucial for all…

Your browser is your gateway to the World Wide Web but it’s also how hackers, drive-by downloaders and other malicious actors can get into your computer. If you are interested to read about tips on privacy and wondering what you can do to protect yourself…

Every small business wants to rank on the first page of the search engine results. Ranking on page one increases traffic to your website and, ultimately the chances of new customers finding you. But that doesn’t happen without investing in SEO best practices. Search engine…

Facebook, how can it be beneficial to your business? Over the years the platform has gone from an online diary to something that is much more than just a way to keep up with friends and family, argue politics, or look at amusing memes. For…